There are some who believe that a company that makes a dangerous and addictive product cannot be responsible. We believe that responsibility is defined not only by the products a company makes, but also by the actions it takes.
Corporate responsibility is at the core of our parent company’s Mission. At PM USA, we approach responsibility by understanding our stakeholders’ perspectives, aligning our business practices where appropriate and measuring and communicating our progress. Our approach to corporate responsibility helps us understand what stakeholders expect of the company and the actions we can take to respond to those expectations.
Our leaders are responsible for understanding the public’s expectations of a responsible company, and determining how to respond to those expectations.